I Make Ugly Websites: An Ode to Audioslave

And even when you’ve paid enough, been pulled apart or been held up
With every single memory of the good or bad faces of luck
don’t lose any sleep tonight
I’m sure everything will end up alright

You may win or lose

But to be yourself is all that you can do
To be yourself is all that you can do

I had an epiphany last night while rocking out to Audioslave during my 90 minute martial arts training session in the gym.  ( translation: while in my spare upstairs bedroom on disk two of the Billy Blanks Tae Bo Boot Camp).

In a world where you can be anything – be yourself. 

And honest with yourself.  And with everybody else.  But don’t ever sell yourself short.  And by deviating from what you truely believe about yourself, and what you can accomplish for yourself, or for others, is the first step on that slipperly slope of selling out.  And selling short. 

So the truth is – I do make ugly websites.  Lots of of them.  And quickly.   And well.   And I decided, rather then to advertise something that I’m not – well, I minus well start selling what I am.   And let the chips – ( or clicks in this case ) fall where they may.

I Make Ugly Websites

I make really ugly websites.  Smarmy, cheesy, blocky, fugly sites that just suck up web traffic like there is no tommorow.  I write landing pages that convert like crazy, PPC ads and campaigns that double and triple ROI – I know grey hat SEO techniques that will leave your competition in the dust, create link bait that will leave them green with envy, I am an Article Marketing Master, teach simple video blogging tricks that make money so easily they should be illegal ( but don’t worry, they’re not..:-), use Social Bookmarking and Networking sites like Digg, Delicious and Netscape to get my clients sites indexed overnight and with traffic often within hours of setting my grubby little fingers free on the keyboard. I am a mercenary for your business.  An evangelist for your site, and your service.  My brain percolates direct marketing ideas 20 hours a day only resting for 3 hours of deep formless sleep and one hour of Vipassana meditation so that I may afford myself the appropriate level of concentration, wisdom and insight to serve your needs.  And if I had another hour in the day – I would spend it basking comfortably in the reflective glow of my own creative genius.

And yet – I make ugly sites.  If you want pretty pages – hire an artist – they have cool tatoos and often times play the guitar.    If you want to make more money – I am only a phone call – or email away.  

I live breathe eat and sleep marketing magic – and for the next 30 days will be taking a select few clients in the Philadphia area.  If you want to be one of them, email me for a free consultation.  I have boundless energy, but only limited time – so dont’ delay, fire away..:-)  If you have questions, I have answers.  Free Consultation by phone or email until spots fill up! 

 


Free Tools For Better Pay Per Click Campaigns:

3 Free Tools For Better Pay Per Click Campaigns:

As anyone who does a lot of Pay Per Click advertising knows all too well – the marketplace doesn’t’ lack for tools designed to make your life easier, maximize your ROI, save you time or just simply make working with keywords more enjoyable. Look, let’s be honest – we’d all rather be golfing than hunting for good mis-spelled keywords to drive traffic our competition is missing, and I don’t’ golf. I really don’t understand the game either. It just feels like a big waste of an afternoon unless there is heavy drinking and maybe a little bit of gambling mixed in. I am a good tennis player though. Anyway – the point I’m trying to make is – you don’t need to go out and spend a fortune on some of those expensive, highly promoted PPC tools to really enhance your advertising efforts. I use the following 3 tools regularly. I don’t’ do nearly as much advertising as I once did ( as I now prefer and feel much more comfortable using a more diverse set of promotional practices – many outlined in previous or forthcoming posts) but still get incredible value each time I put them to use. And – they are all free. ( although the 1st tool has a paid version which I do pay for – for most, the free version is sufficient).


One More Reason To Love Competition: The Incredible Power of Sports and Psychology

I love sports.  I always have, and probably always will.  I dont’ always love the players, or the money, or the stuff that sort of surrounds the game – but I love the metaphors – the symbology and the incredibly tranformative effect that sharing a rooting interest can have on a community.  And with that – I love this story.  No matter where you fall on the political spectrum, this certainly is a tidbit of suprising hope in an otherwise barren and dim landscape of sorrow.  I find it’s power and simplicity so moving that it’s hard to really put into words.  May we all cheer for the Iraqi National Soccer team – and may they win many, many more games for all of us..:-)  You can read the full story and the link below:

Anita, an interpreter with the U.S. military, screamed into the microphone over the celebration racket after Iraq won the Asia Cup this weekend.I had a ridiculous grin plastered across my face during our coverage. I kept turning toward the screen whenever the room erupted, not wanting to miss a moment, forgetting that I was live on air.For the Iraqis, faces covered in paint, and the Americans who joined them in jubilation — some even sporting Iraqi sports uniforms — the victory was a moment the country never expected to enjoy. Video Watch Arwa Damon report amid jubilant Iraqis »It was as if in that moment when the clock ran out and Iraq won the championship, all the pain and agony of war was forgotten. It was a moment of optimism and joy, a respite from the black humor that dominates life here.”When was the last time you were this happy?” I asked Anita.”A long time; it’s been a long time!” she shouted.One of the American soldiers lifted an Iraqi on his shoulders. Anita couldn’t stop dancing, and I couldn’t believe I was finally seeing Iraq happy.

Rare jubilation for a war-torn nation – CNN.com

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Shhhh……..3 Free great marketing tools you Need to be using ( but probably aren’t )

If you are using the Internet to market yourself, your company or your service, you certainly know there is no  lack of expensive tools being promoted promising you a flood of free traffic simply by turning them "on".

We all get the same emails, from the same relatively small group of "Gurus", promoting the next " Secret Weapon" that you need to add to your internet marketing arsenal if you have any expectation of making big money online. And of course, we all know how the story ends – you are out 27, 47 or 67 bucks, ( or much more ) and the fantastic piece of promised software doesn’t work at all, or as advertised, or rarely, DOES work well but 3 months later is discounted by the search engines and all of your sites are de-indexed and you are back to square one.

The truth is – for those of us in the know – other than a few requisite must have tools – most of the things you really need to effectively market your product, service or site can be found for free.

The three tools below are just a few of those resources – I picked one from each major search engine to illustrate just how much competitive intelligence you can get – for nothing – if you know where to look!

1) http://adlab.microsoft.com/searchfunnel/

This is a bit of a buggy, beta tool from MSN – but it is really a gift if you are trying to quickly identify search funnel
patterns in your niche or chosen industry. Essentially – you type in your keyword phrase and tell the tool whether you are trying to identify "incoming" or "outgoing" funnels – and MSN will query their database and give you the search patterns that identify words that either precede the search or follow it. For example, want to know what people search for after immediately after typing in " dog food" ? All you need to do is type in "dog food" and MSN will spit back out a nice little funnel tree, showing you logical progression that their users follow after keying in your seed word! You can * dig* down or out several levels deep with this great free tool to get into the mindset of your potential customer or website visitor. It’s amazing and powerful stuff as not only does it illuminate the key word map as your potential site visitor "finds" you and your site, it also gives the strategic marketer a window into the mindset that gets them there. Still a beta tool ( meaning it’s reliability might not be as good as it’s going to get ) but get in on this now, before your competition does!

2)http://www.google.com/trends/

Google offers a great free service that follows the trends and patterns of different markets, regions and volume. This is a finger on the pulse tool – keeping you abreast of what is hot now – what was hot then – and what will be hot when. Want to compare two different power phrases for your market – to see which ones are hot during which seasons? Google trends will give you that kind of targeted seasonal related information. Want to know what specific geographical areas are most likely to be seraching for your product or service? You got it. And again – for free. How about what what is popular right now – keywords, news and blogs? It’s all right there for you to jump on. Compare what news is hot on the wire and compare that against the blogs that are editorializing the same stories side by side. Really powerful stuff. Graphs showing historical trends on your keyword topic and industry, with newstories iluminating the high points on the spikes so you can see live links that successfully drove momentum in the market. If you are a proactive sort of person and want to zero in on exactly the what and when of your market, if you use Press Releases and Articles in your online marketing, this is a must have free tool to add to your marketing mix.

3)http://buzz.yahoo.com/

Yahoo Buzz is like a professional bloggers fantasy – a hyperlinked heaven of everything buzz worthy in the blogosphere. If you havea blog, and you have readers, well – you need to be checking out yahoo buzz. It will tell you what is popular today, right now – what is related to what is popular today and how you can get in on the action. Looking for some easy low hanging fruit in your keyword search universe? Well – using a little bit of simple ingenuity and creativity you can get major traffic surges to your  blog or website simply by *posting* and joining the conversation on any number of popular topics. Yahoo Buzz will show you how to leverage the related points on interest within the blog universe so you can hone in and jump on a popular topic by keying in on  tangential, but highly related keywords. For example, as of this writing in July of 2007, "the Transformers" is the topic Du  Jour in the blog universe. Not going to be too easy to rank for that, right? Megan Fox, one of the stars of the movie, trails
just a little behind in popular searches. Not going to be easy to rank well for her either. But – did you know she is engaged to Brian Austin Greene ( of Beverly Hills 90210 fame)? I didn’t – ( until I logged into Buzz this morning) and It’s not going to be too tough to rank well for him..;-) Further, because according to Yahoo Buzz, you know that his search popularity has gone up over 200% since the movie has been released, a little creativity and effort should give your blog a huge boost if you can say something funny or topical ( how about – what could she possibly be thinking – or even better – post a video on Youtubeof that terrible Vanilla Ice-esqe rap album he released a few years back branded back to your site – maybe with a recent picture of the two of them at the movie Premiere..;-) and if you running contextual ads on your site, your bank account will thank you ( and yahoo) for the effort!

Remember – there are lots of free tools out there if you know where to look. You don’t need to settle for the ones that the "Gurus" would have you believe you need to make a living online.  Dont’ forget to add us to your favorites – as in the coming days and weeks I will be covering many more tools that you can utilize to grow your business for free – which – as we know – is the best sort of growth there is..:-)


Article Marketing Mastery: Part 1

Happy 4th of July…!

And In celebration of Independence Day  – the first installment in my "Article Marketing Mastery" segment is up..:-)

Metaphorically speaking, I believe that mastering the skill of writing effective and persuasive articles will create it’s own unique form of "independence" for you if you choose to apply it.

http://karma2.mystagingwebsite.com/article-marketing-simple-strategies-for-free-traffic/article-marketing-mastery-part-1-understanding-the-fundamentals/

The first piece of the puzzle is just a simple overview of the benefits of submitting articles for free traffic, backlinks and site authority.  The second installment – Sourcing and SEO should be posted within the next 24 hours and will begin to cover a few more intermediate tactics for optimizing your articles for Search Engine Optimization as well as some of the sneaky *secret* sources I use to create articles that I know are going to be effective and popular before I even write them.   

The first installment can be found below:

http://karma2.mystagingwebsite.com/article-marketing-simple-strategies-for-free-traffic/article-marketing-mastery-part-1-understanding-the-fundamentals/

 

 


Article Marketing Strategies: Easy, Elegant and Efficient ways to generate free traffic

Look for several pages of new content this weekend on the power of article marketing – both the right and * wrong* way to use free article submissions to generate lots of targeted traffic to your product, service or site offering.  I will be sharing my experiences with both submitting articles * manually* as well as through automated services, using third party web real estate for article back-links, my list of best article directories for hand submissions and the reason why most people give up when using articles as a central strategy for building a marketing promotion.  Again – there are no real secrets here, article marketing is not magic and is hard and tedious work – but if you apply some of the basic tactics I will teach you – I guarantee you will see an immediate improvement in both your bottom line, and your site’s self esteem...

The Article Marketing Pages are here – so check back over the weekend for updates.

 


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