Here is a super simple exercise for picking a niche and approaching them with honest, useful, necessary and “needed” online agency style services that will transform their businesses, predicated on a real genuine “hole” in their brand.

I’ve covered this idea in some other places in more detail (including the “set up” series of videos and audios) but i’ll be recording a few new wrinkles on this over the next day or so – so if you’re interested in listening to a few extra short thoughts on this process – check back for that soon.

Download the PDF here – and this is very simple stuff – but super clarifying and really useful for identifying things you can do today, that will help your clients tomorrow – in a genuine way.



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I am an author, artist and entrepreneur. My 2 passions are writing about, and teaching Marketing and Meditation. I like to think I'm a lot like Eckhart Tolle, if only he was taller, and a much better tennis player. (it turns out in person, he's super short, has a terrible backhand and wears this weird scottish hat thingy that makes it really difficult to concentrate while serving) Plus he refuses to keep score and says " it's always NOW" when you ask who is up. Enough about me. We barely know each other. Stop staring. You're making me nervous.