How to Create Lead Magnets for Your Clients (Platform 10X for Digital Media Brands)

  1. Step 1. Create a lead magnet for your clients by recycling their existing content.
  2. Step 2. Set up an email capture page (on their site) that helps them build their list and exchanges the content you just created – for an email address
  3. Step 3. Incorporate more sophisticated strategies (content upgrades, viral contests, multiple giveaways for more shares, etc – and empower, excite and motivate your new clients to become big fans of YOUR brand.

Note this works wonderfully well for launching a digital media brand or online agency for obvious reasons – and I recorded this for folks building directories, authority sites, web portals, communities, and more – as it’s an ideal incentive for the fully managed listing model.



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