I came across a great little publicity primer on Stumbleupon tonight that I thought was well worth sharing. It’s amazing to me that what so many people try to pass off as startling, amazing and ingenious new “techniques” for making money online, writing link bait, reputation management and the like are almost always restating the obvious, if not very simply, co-opting someone elses work.
So I found it just a touch ironic that after reading a 17 page paid guide on “HOW TO GENERATE 5000 BACKLINKS IN XYZ AMOUNT OF DAYS” I “stumbled” across this aptly named free guide on how to give your reputation management efforts a kick in the pants – which was written and sourced primarily in the early 1990′s( when most of us were still only surfing the net primarily for the porn) and predates just about every million dollar product launch du jour that will aim to take credit for the strategies therein.