This has to be the greatest weight loss ad ever - I would definetly sign up for the affiliate program as I’m sure it’s easy money - but I decided on the off chance there is a god, I would like to go to heaven if at all possible – and I’m pretty sure that everyone promoting this program is eventually going to a very warm place. ( where getting a pitchfork in the ass is a much bigger worry than your weight)
But, this is still my favorite line of copy I’ve come across this decade.

Caution: If you begin to experience weight loss in excess of one pound per 24 hours, please temporarily discontinue.
That’s sort of similar to a get rich from home ad saying:
Warning – if you start to make OVER 46,000 per day, please take a few days off as not to alert the bank, your neighbors or the federal authorities.
Or even better……
Notice:
If strange women begin to slobber all over you for no good reason in public places, please do cease and desist from wearing your new cologne for 36 hours until the powerful primally activated hormones we just unleashed in your 4th Chakra have an opportunity to return to their normal state. Thank you.
I was working with a reader on the phone this morning on otimizing some of his business’s article marketing campaigns in the fat loss/popular diets niche, and considering this is actually a topic that I’ve created many campaigns around, I have a pretty good grasp of the landscape – ie – both on the landing page, and resource box sides of the respective street.


