best keyword research tools

How to Tell if Your Keyword Research is Bogus

by ian

I had a nice email exchange with Lisa – who asked amongst other things – why I’ve made several reference to NOT trusting keyword research results, which keyword tool she SHOULD use and WHY I’ve repeated numerous times that these results are NOT trustworthy!

I’m going to make this quick – and I’m going to illustrate it fast, and I’m going to reiterate that I DO use premium (paid) Keyword Tools everyday to make niche market determinations, and they do serve a really nice purpose. I would also like to point out that I DO believe, in the abscence of paying for these tools ( as in, if you can’t afford them or aren’t ready to spend the cash) you can still do equally as well as those of us who do, simply by activating your most powerful keyword digger – your imagination. ( in combination with a good thesaurus and a brainstorming session or two) [click to continue…]

Keyword Country is a GREAT Research Tool: (Here are a few reasons why)

by ian

Hunting for Killer Keywords

I rarely do product style reviews on this site, and to be perfectly honest with you, I don’t really enjoy doing them in other niches either. And I’m not going to start here….but I will tell you that if you are looking for a killer quick keyword research tool that has a unique place in the pantheon of stuff that is currently on the market ( i.e. – wordtracker, KD, et al) I REALLY believe that Keyword Country is a great place to start.

The simple truth is that I’ve been talking about KC for at least a year on here occasionally, as they were nice enough to let me in on the Beta test way back when when KC 5 was released. You could make an argument that were Keyword Country truly shined in the past is for a monetization metric that has already jumped the shark – adsense and contextual ad monetization.

Keyword Country 5 is Here and it’s Amazing

Subtle but SMART Differences

And you would be right – there is NOTHING on the market that gives you the kind of pushbutton elegant answer on how much you should REALLY make per click if you are publishing sites with contextual ads.( and NO, it’s NOT going to be the high CPC that many of the other tools promise…KC factors in the average of ALL the top advertisers and gives you a FAR more realistic number they call ACPC, or average cost per click that often is only a FRACTION of the bloated price you "see" for top bids) [click to continue…]